Sherman Associates
A property developer’s marketing showpiece
Services rendered
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Mid-way through 2009, Minneapolis property developer and long-time Space2Burn client, Sherman Associates approached us with a thought: create a searchable website. Beyond a structured search for each of the company’s four division, the new site replaced dozens of satellite sites and brought the company’s individual properties under one strongly branded umbrella. Working with a Sherman Associates’ team, we first identified site architecture and established a solid foundation upon which to formulate the search feature. Building flexibility into the system for future site improvements, we could focus on coordinating site aesthetics and content development to deliver an elegant and powerful product that remains the center of Sherman Associates’ marketing strategy.
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